I’m from the Pacific Northwest (Starbucks territory) but I just visited the East Coast and was struck by the popularity of Dunkin’ Donuts there. Now Matthew Yglesias (location: DC) reports that Dunkin has taken the LEED, so to speak, in energy efficient stores. Among other things, a new store
…will have an on-site Earthworm Casting facility, which will house 80 pounds of red earthworms to eat the waste produced by the store.
Can Starbucks compete? The Latte Wars enter a new realm.